Sun. Jun 20th, 2021

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MSI Tech meets Aesthetic – Online Product Launch Embodies the Perfect Fusion of Technology and Beauty

7 min read

MSI, a world-leading computer manufacturer for gaming and content creation, holds an online new product launch today. Apart from insistence on ultimate performance for all products, MSI also takes “tech meets aesthetic” as a core belief. From the era of the Renaissance and the Scientific Revolution to the Enlightenment, great evolutions are all built upon a combination of aesthetics and science. MSI’s new products embody Thomas Aquinas’ definition of beauty: wholeness, harmony and radience.

“Although the COVID-19 pandemic changed our working lives and daily lifestyles, MSI never stopped developing and designing new products. In addition to top-tier performance, our products are also integrated with “Golden Ratio” aesthetic. MSI combines rounded and fluid form with sleek edges, merging both postmodernism design with modern technology to meet different users’ demands and pursuing perfection in various fields,” said Sam Chern, MSI Vice President of Marketing.

Creator & Gaming Series Laptops with the latest 11th gen Intel® CPU 

MSI introduced a new lineup of creator and gaming laptops offering a 30% performance upgrade over previous models. The latest MSI gaming laptops are powered by the latest 11th Gen Intel® H series processors and up to NVIDIA® GeForce RTX™ 3080 LAPTOP GPUs. MSI has expanded into creators’ fields in recent years, culminating in the “Tech meets Aesthetic” concept for 2021. The new gaming and Creator series laptops continue MSI’s artistic vision of producing stable and powerful working machines with aesthetic touches that enhance user experience and inspire consumers to unleash their inner gamer and creator spirits.

 

Tech Meets Aesthetic: Creator Series Laptops 

The new Creator Z16 boasts a 16:10 display with thin bezels inspired by the Golden Ratio for wider viewing angles and enhanced productivity. The Creator Z16 features a slim CNC-milled aluminum chassis in Lunar Grey and counters the delicate style with the latest 11th gen Intel® Processor and up to NVIDIA® GeForce RTX™ 3060 LAPTOP GPUs. True Pixel display up to QHD+ resolution with 100% DCI-P3 color gamut supports the needs of designers and content creators alike. In addition, Creator M16 and Creator 17 come with 16:10 QHD+ display and 4K Mini LED displays respectively.

 

 

 

 

The latest 11th gen Intel® Gaming Series Laptops 

MSI premium gaming laptops-GE76/66 Raider, GS76/66 Stealth, and GP76/66 Leopard series come along with the high-speed combo of PCIe Gen4, Thunderbolt™ 4, and Wi-Fi 6E enhance data transfer speed and wireless connectivity. The MSI-exclusive feature “Discrete Graphics Mode” further elevates graphics performance while an overclocking option with adjustable GPU core clock and VRAM frequency are all available in the newly redesigned MSI Center. Display options up to 360Hz or QHD 240Hz allow users to break high-resolution game fps ceilings. The GE76 and GE66 Raider series retain the sci-fi mystic light bar, but benefit from NVIDIA® GeForce RTX™ 3080 graphics with full TGP up to 165W for extreme gaming performance. The Pulse GL76/66, Katana GF76/66, Sword 17/15 series have a compact and discreet design, but feature extra powerful hardware at entry-level gaming laptop price range. Other highlights include NVIDIA® GeForce RTX™ 3060 graphics, a redesigned six heat pipes and integrated MSI-exclusive thermal grease, which generates more airflow to ensure smooth gaming experience.

 

 

 

 

 

Comprehensive Solutions for Your Gaming Experience 

MSI has achieved the milestone of selling 3 million monitors worldwide, but the world-leaing gaming brand is just getting started. This year, MSI has launched the Optix MEG381CQR Plus, which won an award at CES 2020. The monitor is equipped with 2300R IPS curved panel and MSI’s exclusive Steelseries GameSense function. The Optix MEG381CQR Plus is also MSI’s first G-Sync Ultimate Monitor. Through optimization of the chip and hardware tuning, G-Sync Ultimate function provides players with a perfect screen display with zero tearing. The HMI operation interface, which is the first developed by MSI, helps users choose settings more conveniently and intuitively with the Gaming Dial and a second monitor. Users can simply rotate the physical button at the lower left of the monitor to switch between modes. 

Additionally, MSI will launch its new flat gaming monitor series, including the Optix MPG341QR, the Optix MPG321UR-QD, and the Optix MPG321QRF-QD. Besides Gaming Intelligence and Sound Tune, these new flat gaming monitors boast a variety of new features. The Optix MPG321UR-QD has the latest HDMI 2.1 transmission interface which supports a 4K 144Hz screen display. 

 

New for the gaming desktops lineup, MSI presents the MAG Infinite S3. The rig’s front panels features an asymmetrical design with MSI mystic light along with huge air vents to dissipate heat effectively. The thermal design promises sufficient airflow that ensures long-term operational performance and stability. Moreover, the MAG Infinite S3 has the latest components inside. It runs 11th Gen Intel® Core Processors and NVIDIA® GeForce RTX 30 Series graphics cards, and it supports NVIDIA® Resizable BAR technology, which provides a 10% performance improvement in games, allowing users to play their favorite games smoothly.

 

Customize Your Maverik PC 

This year, MSI breaks new ground with product customization. The MPG GAMING MAVERIK, the latest bundle kit, is a premium experience offered for MSI fans. It consists of Core i7-11700K CPU, the MPG CORELIQUID K360 SP, the MPG Z590 GAMING EDGE WIFI SP, the MPG VELOX 100P AIRFLOW SP, and Trident Z Maverik memory. The lighting effects are perfectly synchronized with exclusive patterns. The MPG GAMING MAVERIK also boosts all cores’ frequency from 3.6GHz to 4.8GHz, which helps gamers enjoy games as they were meant to be played. 

In terms of motherboards, MSI launched X570 Series motherboards in 2019, and this year, MSI will debut the new X570S MAX Series motherboards. With brand-new designs as well as upgraded features, the new X570S MAX motherboards offer a fanless cooling solution to provide gamers with total silence. With a new motherboard, users may consider picking up a new case as well. The MPG QUIETUDE 100S is a silent gaming PC case. It is the first of MSI products that features MSI’s exclusive MEG SILENT GALE P12 fan. The fan blades are capable of providing sufficient airflow while maintaining low noise levels, and users can click the fan speed control button on its IO port, which adjusts the fan speed to three stages of RPM easily. 

 

 

Your Window to the World

Beyond award-winning gaming products, MSI has also devoted itself to commercial and creative products in recent years. The Creator P50 is the perfect desktop for creators, and won a CES 2021 Innovation Award. Its sleek and slim dimensions are well-suited to home offices and studios, and the unit’s refined, elegant design is one users won’t want to tuck away. Now, it comes in a new white color as an option for creators.

 

For those concerned with both eyecare and color accuracy, the Summit MS321UP may be their first choice. This monitor can be ergonomically adjusted to the most

 comfortable viewing position, and features an accurate color display and a smart sensor. Along with 4K resolution, the Summit MS321UP offers users an absolutely clear display. To meet business needs, it is supported by the MSI Productivity Intelligence App, which introduces the KVM function. The KVM function lets users toggle between two computers with a keyboard and mouse to control all devices through the Summit MS321UP. It will not only improve efficiency but also increase productivity.

 

 

 

 

 

 

 

 

 

 

 

 

Change The Game 

To celebrate years of continued high-performance circuit board development, MSI is announcing the SUPRIM 35th Anniversary Limited Edition graphics card. Sketched outlines of past generations that have contributed to MSI’s vast experience and knowledge are engraved in the backplate. This anniversary edition graphics card is built upon the SUPRIM series foundation and retains all the same key features. Optimized circuits power the NVIDIA® GeForce RTX™ 30 Series GPU chip at the core, the efficient TRI FROZR 2S thermal design keeps temperatures in check with minimal fan noise, and a modern aesthetic reflects the high-performance lifestyle of its user.

 

 

 

 

Low Latency Wireless Earbuds 

The IMMERSE GH62 WIRELESS EARBUDS is MSI’s first set of wireless earbuds, developed with the same gamers-first DNA that made previous MSI headsets great. GH62 sets itself apart from other wireless earbuds by incorporating all the core features gamers want – accurate audio reproduction, clear voice recording, low-latency responsiveness, and low maintenance.

 

 

 

 

 

 

Light Weight, Heavy Hitter 

CLUTCH GM41 LIGHTWEIGHT WIRELESS is MSI’s first lightweight wireless mouse for FPS gamers who want a symmetrical ergonomic shape to play with speed. Built with the latest 2.4G radio technology, latency is reduced to just 1ms, resulting in responsiveness that’s almost 10 times faster than a typical wireless mouse on the market. Designed for advanced FPS players, the GM41 LIGHTWEIGHT WIRELESS is equipped with soft and durable rubber that has a diamond texture to maintain a steady grip, while weighing only 74g.

 

 

 

 

 

 

 

Charging Ahead with Speed 

Finally, MSI’s SPATIUM SSD lineup charges ahead with speed, ready to shorten loading times and rapidly move files. The fastest model, the M480, will have transfer speeds up to 7000 MB/s. The heatsink lowers peak load temperatures by up to 20 degrees Celsius and prevents SSD thermal throttling.

 

 

 

 

 

 

MSI: https://www.msi.com/

MSI YouTube: https://www.youtube.com/user/MSIGamingGlobal

MSI Facebook: https://www.facebook.com/MSIGaming

MSI Instagram: https://www.instagram.com/msigaming/

MSI Twitter: https://twitter.com/msitweets

 

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