Hit Mobile Game Reveals Its Word of the Year, Engages Inspiring Public Figures to Share Their Own Guiding Word for 2020
Today, Zynga Inc. (Nasdaq: ZNGA), a global leader in interactive entertainment, announced that its iconic game, Words With Friends, is ushering in a new year and a new decade with an inspiring social campaign, #WordsWithVision. For 20 days, well-known individuals, activists and innovators across entertainment, business, arts, journalism and the non-profit sector will share their guiding word of the year, alongside their reason for making that sentiment their touchstone for 2020.
“As we enter not just a new year, but a new decade, it’s a time to recommit to ourselves and each other,” said Deepthi Menon, Senior Vice President at Zynga. “We are excited to kick off 2020 with our players, celebrating the power of words to drive focus, unity and connection in the year ahead.”
The campaign begins with record-breaking music artist and longtime Words With Friends player Garth Brooks, sharing his word of the year – CONNECTION – in a special video address. The campaign will culminate with the chosen “word with vision” of the Words With Friends player community: “UNITY”. Joining Zynga and Words With Friends fans to share their guiding word for 2020 will be:
The #WordsWithVision campaign begins today and continues through February 4th, 2020. To participate in the campaign, follow Zynga on Twitter, Facebook and Instagram, and follow Words With Friends on Twitter, Facebook and Instagram.